Mercedes-Benz Joins Growing List of League of Legends Worlds Partners

In its media day broadcast Monday, Riot Games revealed Mercedes-Benz as the latest sponsor of the 2020 League of Legends World Championship. The company will be a global partner for the World Championship, All-Stars, and the Mid-Season Invitational in a multi-year deal, and will serve as the sponsor for the trophy presentation ceremony at each event. Mercedes-Benz will also be featured on banners in-game, and has produced a LoL-themed commercial which aired during the broadcast.

Last week, Mercedes-Benz’s partnership was teased both by the company itself on Twitter as well as its logo appearing on two vehicles in the music video for this year’s Worlds theme song, Take Over. The video also featured fellow Worlds partners OPPO, Alienware, and Secretlab.

Mercedes-Benz also serves as a regional partner in China for the League of Legends Pro League.

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