We’re in the homestretch, and Cyberpunk 2077 is still slated for a December 10 release. With that date just a few weeks away, CD Projekt Red is ramping up the game’s marketing campaign, starting with a new ad on Twitter.
It doesn’t offer us much new content – just a look at some driving, first-person combat, and a strip club – but claims Cyberpunk 2077 will be a “next generation” open-world adventure and that you’ll be able to “immerse yourself” in the upcoming game. It’s a bit of a strange ad, but we’re excited for it, nonetheless. Viewers have spotted the ad on Twitter and even on some TV networks. You can check out the 14-second clip below:
In just a few days, CDPR will be airing Episode 5 of Night City Wire, this time diving into the backstory of Johnny Silverhand. We’ll also get to learn more about the music of Cyberpunk 2077 and the decision-making process that went into crafting its soundtrack. And, in a wild twist, it turns out Silverhand’s voice actor and character model – Keanu Reeves – is canon to the world of Cyberpunk.
Senior Quest Designer for CDPR, Patrick Mills, when asked about the Keanu Reeves reference from an in-game music track, said “The KR lyric is lore-friendly. It’s an in-universe cultural reference to KR, a little known Collapse-era actor who bore an uncanny resemblance to Johnny Silverhand.”
Silverhand makes a brief appearance in Cyberpunk 2077’s latest ad, but he’s expected to play a huge role in the game’s main story. Tune in on November 19 to learn more about the character, or wait until the game’s released on December 10 to go hands-on and discover his secrets for yourself.
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Jon Bitner is an Associate Editor for TheGamer. His passion for gaming started with his first console (Sega Genesis) and he hasn’t stopped playing since. His favorite titles include The Legend of Zelda: Ocarina of Time, Team Fortress 2, Rainbow Six Siege, Pokémon Sword & Shield, Old School Runescape, Skyrim, and Breath of the Wild. He can usually be found playing the latest RPG, FPS, or some obscure mobile game. Before working as Associate News Editor, Jon earned a Biology degree and worked in the Biotechnology sector — experiences that taught him how to put words together and make sentences. When not playing or writing about the gaming industry, he enjoys sleeping, eating, and staring at birds.
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